Nuray Betül Contact
Open to senior roles — Istanbul / remote

From first pixel
to 7M installs.

For 25+ apps I was the only designer in the room — the product itself, the store and ad creative that acquired its users, and the brand system holding both together.

See selected work↓ Say hello→
7M+
DOWNLOADS
25+
APPS DESIGNED
10
YEARS IN DESIGN
300+
AD CREATIVES
Selected Work

Apps people actually
download.

One app, one story. Each case runs in two tracks — product & UI/UX, then the acquisition engine that grew it.

Nuray Betül Altunkaynak
Nuray Betül AltunkaynakSR. PRODUCT DESIGNER · IST
About

Pixel perfect,
craft deep.

Ten years in visual communication, the last five specializing in mobile products. As the sole designer at Whotechs for five years I shipped 25+ apps — around 20 still live on the App Store and Google Play — and I own the full funnel — research, wireframes, high-fidelity UI and motion on the product side; performance video ads, App Store creative and social campaigns on the marketing side. The same hand that designs the screen cuts the ad that sells it.

My roots are physical: press machines, print floors, and the ALL-STAR Türkiye 2019 basketball jerseys worn on national television. I work fluently with the latest AI tools across my pipeline — but every final pixel is crafted deliberately, never just generated.

Graduate of Beykent University, Graphic Design — but the real schooling was a high-school internship at a public institution, laying out editorial pages and shooting photography on site.

Looking for my next senior role in gaming, AI or consumer mobile.

MY WORK HISTORY
Bidil DesignFounder & 3D Figure Designer2026 —My own studio for custom 3D figures — digital sculpting to physical print, every piece a made-to-order original.
WhotechsProduct Designer & Marketing Creative2021 — 2026Sole designer behind 25+ apps with 7M+ downloads — full product design plus every ad, store screenshot and campaign asset that drove acquisition.
OrderProfsUI/UX & Print Designer2020 — 2021F&B platform UI for the German restaurant market, plus a full print system across 12 cuisine categories.
Hoops AgencyArt Director2019Animated and static social campaigns for major retail brands and shopping malls — SIR, Este Point, Teras Park.
Prosport — DAFRONGraphic Designer2018 — 2019Official ALL-STAR Türkiye 2019 jerseys and TBF collections; kit design for 6 Basketball Super League teams, concept to press-ready.
Başak Agency · IBBFoundations2014 — 2016Where it started: press machines, print techniques, editorial layout — learning how design becomes a physical object.
What I do

One designer,
full funnel.

Everything a mobile product needs to exist and grow — under one roof, in one consistent hand.

UXMobile Product DesignResearch, information architecture, high-fidelity UI and design systems for iOS and Android — 25+ apps shipped at scale.
ADPerformance Ad CreativeHook-first video ads and static creatives for Instagram, TikTok and YouTube — cut, tested and iterated against real install data, feeding 7M+ downloads.
STApp Store Creative & ASOConversion-driven screenshots, preview videos and feature graphics — the store page treated as the campaign's landing page.
SMSocial & Brand CampaignsCharacter-driven social content and multi-brand campaign art direction — from a national cleaning brand to a dessert brand with its own cast of mascots.
MOMotion & InteractionMicro-interactions, transitions, Lottie animation and rigged character work in After Effects — animation with a purpose, never decoration.
AIAI-Augmented WorkflowGenerative video and voice pipelines — Veo, Kling and ElevenLabs — under tight art direction. Entire content streams produced without a shoot, at 3–5× velocity.
What's next

Let's designbuildcreateship
incredible work together.

Open to senior roles across product design and marketing creative — gaming, AI and consumer mobile, or any project that needs someone who ships and grows.

hi@nuraybetul.com→ LinkedIn↗
EMAIL
hi@nuraybetul.com
BASED IN
Istanbul, TR
SOCIAL
Behance ↗
STUDIO
Bidil Design ↗
View Project ↗